client : CLOUDFLARE

PROJECT : NORTH AMERICAN ROADSHOW

PROGRAM DESIGN / EVENT DESIGN / PRODUCTION + LOGISTICS

Cloudflare is a cloud cybersecurity platform that’s used by 20% of the global internet. They engaged MMD to design a comprehensive North American Roadshow for their prospective and current customers. Through a series of day-long events hosted at luxury hotels in key cities, the Cloudflare team presented programming workshops to educate and inform about it’s new security services.  

To unify the multitude of spaces, MMD designed a series of traveling monumental illuminated totems which provided a branded architecture in the company’s signature orange with their ‘connected’ grid graphc. These were also used in lunch break rooms, along with other branded elements for a consistent look and feel.